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Good Bike Co. Website

Located across from the Crook County Courthouse in downtown Prineville, Good Bike Co. is more than a place to purchase a bicycle or have one repaired. The independent shop has developed into a gathering place and support station for cyclists exploring Prineville, the Ochoco Mountains, and the more remote corners of Central Oregon.

Good Bike Co. opened with a vision of creating a hub for adventure cyclists. Its home—a former automobile service station—proved particularly well suited to that idea. The building was transformed into what the shop calls an “Adventure Cycle Refueling Station,” welcoming everyone from local families and mountain bikers to gravel riders and long-distance travelers passing through town.

Service remains an important part of the shop’s work. Good Bike Co. provides complete bicycle repair and maintenance, along with new bicycles, parts, accessories, and assistance building or selecting a bike for a particular kind of riding. Its emphasis on mountain biking, gravel, bikepacking, and adventure cycling reflects the varied terrain surrounding Prineville and the Ochoco National Forest.

The shop occupies a particularly useful location for traveling cyclists. Prineville lies along both the TransAmerica Bicycle Trail and the Oregon Outback route, bringing riders from across the country—and sometimes from around the world—through the community. Whether someone needs an unexpected repair, replacement equipment, route information, or simply a place to pause and exchange stories, Good Bike Co. serves as a welcoming stop along the way.

That welcoming quality extends beyond traditional bike-shop service. The former service station includes space where riders can gather, talk about bicycles, plan future adventures, and share stories from the road or trail. The shop even offers rotating Oregon craft beer on tap, reinforcing its identity as both a bicycle business and a community meeting place.

Good Bike Co. has also helped strengthen cycling throughout the Prineville area. Over the years, the shop has supported trail development, bicycle workshops, community programs, group activities, and efforts to introduce more residents to cycling. Its connection to the Ochoco National Forest and surrounding backcountry makes it an important source of local knowledge for riders preparing to explore the region.

One of the shop’s best-known projects is the Ochoco Overlander, a multi-day bikepacking experience through some of Central Oregon’s most beautiful and remote country. The event has brought riders together for challenging days on gravel, pavement, forest roads, and backcountry routes—followed by food, conversation, and the friendships that often grow out of a shared adventure.

For cyclists visiting Prineville or heading into the Ochoco Mountains, Good Bike Co. is well worth a stop. Whether you need professional service, equipment for an upcoming trip, advice about the surrounding terrain, or a comfortable place to talk with people who understand the appeal of traveling by bicycle, the shop reflects the adventurous and welcoming character of Central Oregon cycling.

Note: Click the “BIKE SHOPS & SERVICES” link after the words “POSTED-IN” below to view shops in alphabetical order.